top of page
CAMMIE STURCH.COM
PARTNERS IN PERFORMANCE
AUTOSPORT INTERNATIONAL
Working directly with Autosport International, we delivered a complete rebrand for the 2024 show, introducing a bold new logo and a vibrant suite of illustrative graphics to clearly distinguish each area of the event.
These visuals were then brought to life through a series of animated assets deployed across social media and large-format digital displays throughout the Birmingham NEC.
After a two-year hiatus due to Covid, the show marked a triumphant return capped off by enthusiastic fans leaving with our illustrated posters, many signed by their favourite drivers.
IGNITION COLLECTIVE
We were honoured to be commissioned by Ignition Collective to develop the 2024 season event artwork for their client, Ford Performance. The brief was clear: design a series of race posters that didn’t rely on photography, would appeal to every Ford fan, and offer something extra for the most hardcore Ford enthusiasts.
The result was a set of 10 hand illustrated posters, each one a standalone piece, but when placed together, they reveal a hidden image: the unmistakable silhouette of the Ford Mustang GT3.
While this kind of visual trickery is often associated with AI-generated imagery today, every detail in this series was crafted by hand, with precision and intent.
750 MOTORCLUB
The Six Hour Birkett Relay is one of the most prestigious events on the British club racing calendar, with a heritage dating back to 1951. Each year, the 750 Motor Club commissions a designer or photographer to create the official event poster and in 2023, we were honoured to be selected.
Drawing from the club’s brand colours, we developed a bold yet minimal design that highlighted the diversity of cars competing, while subtly nodding to the event’s legacy through the race numbers featured on each vehicle. The response was overwhelmingly positive, so much so that the 750 Motor Club chose to carry the design forward for their 2024 event as well.
LUCA STACCINI ANZANELLO
To celebrate his progression from regional Hyundai Coupe racing to GT4 competition in the Iberian Supercar Championship, Luca approached us to refresh his visual identity for the 2025 season.
We delivered a complete creative package including six illustrated race posters for fans and sponsors, a fully editable social media template suite, animated motion graphics to showcase his 2025 calendar, and a custom-designed hero card for autograph sessions. The result was a cohesive, professional look that supports both his brand and his growing fanbase in the paddock.
ELECTRIC RACING ACADEMY
ERA approached us ahead of their inaugural season to deliver a complete branding solution for their pioneering junior electric formula series. With a tight budget and big ambitions, we worked closely with the team both in the UK and on-site at their Zolder headquarters to create a cohesive and professional brand identity.
This included designing a bold, modern logo, producing animated idents and broadcast motion graphics, developing clear and engaging explainer visuals, and crafting eye-catching race posters. The result was a distinctive visual identity that matched ERA’s innovative spirit to position them as a serious player in the future of motorsport.
bottom of page